Alexander McQueen PUMA continues to explore ‘free running’ and the sense of weightlessness that the human body endures whilst doing such activity. The latest collection compares this physicality to the flight of a bird—this is where the concept takes off. The footwear uppers are clean, minimal, without fuss. They mix familiarity with high fashion, fusing rough oiled suede with soft shammy leather and fixing fur collars alongside metal studs. Finally, the graphic story tells no ordinary tale, marrying McQueen’s iconic feather pieces to hand drawn illustrations and setting them against a background of base colours grounded in the urban landscape.
PUMA x Alexander McQueen Autumn/Winter 2011 Collection
FIGHT OR FLIGHT!