Mark Coetzee, Franz Koch, and Deyan Sudjic

LONDON, ENGLAND - NOVEMBER 7: (L-R) Mark Coetzee, Program Director of Puma Vision, Franz Koch, Puma CEO and Deyan Sudjic, Director of the Design Museum pose for pictures during the Puma 2012 African Football Kit Launch at the Design Museum on 7 November 2011 in London, England, Each kit is designed by a renowned artist from each nation sourced through the Creative African Network - a PUMA platform connecting dedicated artists to the creative world. (Photo by Tom Dulat/Getty Images for Puma)