PUMA Mobile Retail 'Africa Unity Experience' in Paris

PUMA kicked-off the World Cup 2010 by hosting the 'Africa Unity Experience' in Paris from May 28-29. Outside the Stade Michel Hidalgo stadium, PUMA Mobile Retail set-up shipping containers filled with great PUMA football gear including replica jerseys of the Africa Unity Kit. A portion of the sales of replica fanwear for the Unity Kits was donated to help fund biodiversity programs in Africa.