The “Jamaicans are Coming” and “The Jamaicans have Arrived” campaign provided fresh and radical imagery. The inspiration for this campaign came from our relationship with Jamaica. Jamaicans are the fastest people on earth so if they run by you, you can’t help but get the “fast face.” You know what we’re talking about with those flapping cheeks!
Watch the video to learn more and see what happens when Jamaica unleashes the FAST:
Or, view more photos of our PUMA Stores in India on our Facebook page.