PUMA News Archive

Important information regarding the use of this site.

Section 1. Acceptance of Terms and Conditions
Use of this web site is conditioned upon users acceptance of the terms and conditions contained herein. All users of this web site hereby understand and agree that their use of such web site constitutes acceptance of the terms and conditions set forth in this legal notice. PUMA, and the PUMA group of companies, (hereinafter collectively referred to as "PUMA"), reserve the right to modify the terms and conditions at any time without prior notice. If you do not agree to these terms, you may not use this web site. The domain name PUMA.com and is owned by PUMA AG Rudolf Dassler Sport.

Section 2. Trademarks
This web site contains many trademarks, trade names, service marks, copyrights and or logos of PUMA and may also contain several protected marks of PUMA's numerous affiliates. Such marks remain the property of their respective owners. User recognizes and acknowledges the ownership of these marks and understands that it does not acquire, through use of this web site, any right, title, or interest in the marks. User agrees that it will not change, modify and or exploit the marks, nor participate in any activity which modifies and or exploits such marks. All rights to these marks are reserved. Any use of the marks without expressed written authorization is strictly prohibited.

Section 3. Prohibited Use
Any use of this web site for an illegal or objectionable purpose is strictly prohibited. User agrees that it will not use this web site to engage in any activity that could be deemed illegal, harmful to others, or give rise to civil liability. Such activities include, but are not limited to: (i) activities involving the transmission of unlawful, threatening, harassing, obscene, sexually explicit, pornographic, hateful, profane, libelous, or defamatory information; (ii) activities involving the transmission of junk mail or spamming; (iii) activities involving the promotion or use of viruses; (iv) activities that violate any law, regulation or statute; and or (v) activities that infringe upon any legally protected property right, etc. By using this site, user agrees that any and all information transmitted to or with the use of this site can not and shall not be deemed confidential or proprietary. PUMA reserves the right to monitor transmissions and investigate any alleged prohibited use of this web site and to disclose any and all information relating to such prohibited use. PUMA, its officers, directors, affiliates, employees, agents, partners, subsidiaries and or contractors shall not assume, and expressly disclaims, any and all liability relating to an individuals illegal or prohibited use of this web site. Any violation of this or any other section contained herein may result in termination of service and or any other action PUMA determines appropriate under the circumstances.

Section 4. Third Party Relationships
This web site may contain several links to other sites. These links are provided merely to assist the user. These sites are independent of PUMA's site and PUMA does not and cannot control the content and or representations of such sites. The information presented on these links may not necessarily reflect those beliefs held by PUMA. The inclusion of a link does not mean that PUMA accepts or endorses any of the content contained in such site. The user is responsible to protect himself/herself while associating with the linked site. PUMA, and it's officers, directors, affiliates, employees, agents, partners, contractors and subsidiaries disclaim any and all responsibility/ liability for content contained on such linked sites and will not be held accountable for any damages, of any kind, incurred by those who visit such sites.

Section 5. Modifications
This web site may contain typographical errors or technical inaccuracies. PUMA reserves the right to modify the content of this web site at any time without prior notice. PUMA's failure to enforce any section of these terms and conditions shall not be construed as a waiver of such provision.

Section 6. Severability
If one or more of the provisions contained in these terms and conditions are held to be unenforceable under applicable law, such provision shall be appropriately limited in its scope. If any such limitation is not feasible, such provision shall be excluded from these terms and conditions and the balance of these terms and conditions shall be enforceable.

Section 7. Warranties & Limitation of Liability
PUMA DISCLAIMS ALL WARRANTIES, EXPRESSED OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PUPOSE. IN NO EVENT SHALL PUMA BE LIABLE FOR ANY SPECIAL, INDIRECT, INCIDENTAL, PUNATIVE, CONSEQUENTIAL, OR EXEMPLARY DAMAGES RELATING TO OR ARRISING FROM THIS WEB SITE WHETHER OR NOT EITHER PARTY HAD OR SHOULD HAVE HAD ANY KNOWLEDGE, ACTUAL OR CONSTRUCTIVE, THAT SUCH DAMAGES MIGHT BE INCURRED.

Section 8. Force Majeure
Notwithstanding any other provision set forth in these terms and conditions, PUMA shall not be liable for any failure or delay in its performance due to any cause beyond PUMA's reasonable control, including, without limitation, any act of war or civil insurrection, national emergencies, acts of God, fire, explosion, vandalism, storm, earthquake, flood, embargo, riot, sabotage, industry-wide strikes, lockouts, work stoppages or other labor difficulties, industry-wide supplier failures, unavailability of materials, rights of way or governmental acts; provided, however, that PUMA shall use its commercially reasonable efforts to correct promptly such failure or delay in performance to the extent consistent with then applicable law and regulatory requirements and appropriate in light of then existing circumstances.

Section 9. Indemnification
User hereby agrees to indemnify, defend, and hold harmless, PUMA, its officers, directors, affiliates, employees, contractors, subcontractors, agents, partners and subsidiaries from and against all claims, actions, suits, demands, costs and damages (including reasonable attorney's fees) asserted by any third party as a result of user's use of this web site. PUMA has the right to control any defense pertaining to this section.

Section 10. Relationship
Nothing in this Agreement is intended to or shall be construed to constitute or establish an agency, joint venture, partnership, or fiduciary relationship between the parties, and neither party shall have the right or authority to act for or on behalf of the other Party.

Section 11. Governing Law
These terms and conditions shall be governed by, construed, and enforced in accordance with the laws of the Commonwealth of Massachusetts, United States of America, without regard to any choice of law principles.

Section 12. Jurisdiction
User hereby agrees and irrevocably consents to submit to the exclusive jurisdiction and venue of the courts of the State of Massachusetts and of the United States of America located in the State of Massachusetts for any and all claims arising from the use of this web site.

Section 13. Entire Agreement
These terms and conditions constitute the full and entire understanding and agreement between the parties pertaining to the subject matter and supersede in their entirety any and all written or oral agreements previously existing between the parties with respect to the subject matter.

Important information regarding the use of this site.

PUMA is committed to ensuring the privacy of your personal information and this privacy notice is designed to voluntarily comply with current privacy legislation.

Collection And Use Of Personal Information

PUMA limits its requests for information to what is required to ensure accurate service. Most of the information we collect is very basic and is needed to complete a purchase or provide a refund. Examples of user information that may be collected may include your name, address, telephone number, e-mail address, credit-or debit-card information, a description of the item requested or purchased and the IP address of your computer.

Navigation Information

Even if you do not make a purchase on our site, we have the ability to track usage of our web site – including the server from which the site was visited. This information is not used to track information about individuals, but is used on an aggregate level to customize our site, improve the on-line experience and plan advertising and promotions. Information Voluntarily Provided
There are times when you may provide information to us voluntarily. This occurs when you provide your feedback to us though e-mails, return forms, letters or telephone calls. We use this information to respond to your query and to keep track of customer feedback.

Internet Database

PUMA North America has created an Internet database to allow consumers to store their shipping and billing information, track the status of their order, list previous orders and retain email preferences. Registration is entirely voluntary and you have the ability to correct or delete the information at any time. This information is accessed through the "My Account" section of the site.

Marketing Information

PUMA does not sell or otherwise share your personal information with anyone else, such as advertising agencies or marketing companies. We only send marketing information to those customers who specifically sign up for our mailing list. Customers can opt-out of receiving information by using the "unsubscribe" option in any marketing e-mail that they receive or by changing their preferences in the "My Account" section of the site.

Disclosure And Retention Of Personal Information


PUMA will share your personal information internally with those staff members who need it to complete your purchase or carry out your instructions regarding the receipt of marketing information. We will not disclose your personal information to any third party without your written consent unless required to do so by law.

PUMA keeps your personal information for only as long as required to fulfill the purpose for which it was collected. In some cases, such as credit- or debit-card purchases, we are required by law to keep your personal information for a specified period of time. For those customers who have registered for the mailing list, their personal information is kept until we are notified that they no longer want their information stored.

Accuracy And Protection Of Personal Information

PUMA relies on our customers to notify us of any changes in personal information. Should inaccurate information come to our attention, we will investigate and correct the information and, if necessary, advise you of the change. Only those staff members who need your personal information in order to respond to your requests are given access to it. Employees are provided with training and information regarding the proper handling of personal information. All information stored in our computer system is protected from unauthorized access and information that is stored in document form is kept in secure locations to prevent access by unauthorized persons.

Transaction Security

In order to make every effort to ensure that your experience at store.puma.com is secure, we use encryption technology to protect you against the loss, misuse or alteration of your personal information. When you fill out any contact forms or access your account, a secure server encrypts all of your information through the use of Secure Socket Layers (SSLs).

To be sure you're browsing secure pages for transactions, check your Web browser's status bar (located at the bottom of the window) for the closed padlock icon. This icon appears in your web browser to tell you that you are viewing a secure web page. Also, all browsers display an "s" after the "http" (https://) in the Web site address to indicate that you are in a secure environment

PUMA.com Safe Shopping Guarantee

We guarantee that every online transaction you make will be 100% safe. This means you pay nothing if unauthorized charges are made to your card as a result of shopping at store.puma.com. Under the Fair Credit Billing Act (FCBA), your bank cannot hold you liable for more than $50.00 of fraudulent charges. For more information on the FCBA, visit ftc.gov. We will only cover this liability if the unauthorized use of your credit card resulted through no fault of your own from purchases made while using the secure server. In the event of unauthorized use of your credit card, you must notify your credit card provider in accordance with its reporting rules and procedures.

Commitment to Children

PUMA does not collect or maintain information from those people that we know are under 13 years old and we do not specifically target this group in our marketing materials or other advertising.

Access To Personal Information

PUMA is commented to ensuring that we have no personal information about customers that is not absolutely necessary in order to provide them with excellent service. We are also committed to ensuring that information about our customers is accurate and up-to-date.

In order to ensure compliance with these policies, PUMA has appointed a Privacy Officer to oversee all aspects of its privacy policies and practices. If you wish to know what information we currently have about you, or are dissatisfied with PUMA’s privacy policies or practices, you should send a written request or complaint to the Privacy Officer at the address below.

PUMA.com Privacy Officer
10 Lyberty Way
Westford, MA, USA 01886

The Privacy Officer will investigate the matter and respond to your request within 30 days. In the event that you become aware that the information we have about you is incorrect, you should notify the Privacy Officer, who will ensure the information is updated. In the case of a complaint, the Privacy Officer will take corrective action (if necessary) and will advise you of the steps taken to correct the problem. If you are still unsatisfied with the actions taken, you may be entitled to make a written complaint to the appropriate government or legislative body. Effective Date: September 1, 2004

© PUMA AG, 2010